They say you shouldn’t judge a book by its cover. There’s some truth to this and, as a general rule, it’s good practice to not judge the worth or value of something by its outward appearance alone. But, English idiom aside, the cover of a book should match what’s inside, give you a glimpse of the story or the information contained in the pages. A good cover will draw a person to a book they’ll enjoy. A poor cover will mislead or be overlooked altogether. So, you see, for an indie author, choosing the cover art is a monumental task.
I’d never heard of Garth Stein or The Art of Racing in the Rain when I spotted a copy on a table in Vernon’s Bookland, and I don’t normally buy books without some kind of recommendation, but I was irresistibly drawn to the cover (that’s Enzo with the goggles and scarf). I bought it, loved the story and the writing, laughed out loud on numerous occasions, shed some tears, and was permanently touched by Enzo’s story, all thanks to a good cover. Continue reading